Then, we’ll top it off with some personal branding examples of people who have rocked ... like your passions and causes. Branding yourself is not a once-and-done deal. You can’t do it for ...

Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

Branding yourself isn’t a slam dunk, especially when starting out in a new career. How do you create a personal brand and find your audience? It’s a painstaking, slow process. But a new tool ...

Columnist Maximo Mendoza discusses the importance of building a positive personal image and marketing the best possible version of yourself.

Ask the consumer. Listen to comments across social media modes, or include a QR code linking to feedback. I trust the person ...

CEO Tom Dunlop says general counsel should align their job with business goals, learn the company’s key metrics, and talk up ...

Next, one of the most significant opportunities for impactful brand visibility within the search ... As seen in this example, FAQs should be easy to navigate, fast to access data, and enable ...

According to Seth, the playbook to the game is understanding the rules and then deciding whether to play by them or redefine them: Are you racing to the bottom by competing solely on price, or are you ...

Committing yourself to a single designer’s vision, GQ’s Noah Johnson argues, is a perfectly valid way to develop your personal style.

For example, an early Microsoft vision statement ... always come back to and eventually become part of the brand ethos.” Tying yourself to a particular vision statement in the early days ...

Samsung might be looking to expand its mobile lineup beyond the Galaxy brand. New branding could ... Look at hotels, for example: Waldorf Astoria and DoubleTree may both be Hilton brands, but ...

As things have developed, Brand’s desire for attention has never waned. I guess the one thing a magical amulet can’t protect you from is yourself. The latest fashion news, beauty coverage ...